定价

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Character Breakdown

Meaning and Usage

"定价" (dìngjià) means to set or fix a price for goods or services. It is commonly used in business contexts when companies or sellers decide the selling price.

Common Contexts

It often appears in discussions about marketing, sales strategies, and economic policies. For example, companies may "定价" based on production costs, market demand, or competitor prices.

Collocations and Patterns

  • 定价策略 (dìngjià cèlüè): pricing strategy, used when discussing how prices are planned.
  • 定价/: setting prices too high/too low, often with implications for sales.
  • 市场定价 (shìchǎng dìngjià): market pricing, referring to prices determined by market forces.

Usage Notes

When using "定价," the focus is on the act of deciding the price, not just mentioning the price itself. It is more formal and business-oriented than simply saying "价格" (price). Avoid confusing it with "" (bàojià), which means to quote a price, often in negotiations.

Summary

Use "定价" when talking about the process or decision of setting prices, especially in commercial or economic contexts. It conveys a sense of authority and planning behind the price.

Example Sentences

The company decided to set the price for the new product starting next

Setting the price too high may affect the sales volume of the product.

This store's pricing strategy is very flexible and often adjusts prices